So long, "T--s and Glass" says Chris Gayomali, Google is keeping it clean.
Google is showing that it's willing to be uncharacteristically draconian in order to endear Glass to the general public. And now it's borrowing a page right out of Apple's porn-free playbook.
After adult app developer MiKandi debuted its "T--s & Glass" app — which allows the Glasserati
to record, share, and rate pornography hands-free — Google snuck in and
updated its developer policy to bar sexy-time apps from the headset
completely:
We don't allow Glassware
content that contains nudity, graphic sex acts, or sexually explicit
material. Google has a zero-tolerance policy against child pornography.
If we become aware of content with child pornography, we will report it
to the appropriate authorities and delete the Google accounts of those
involved with the distribution.
Although the Google Play store
says it prohibits pornography, the Android marketplace is still flooded
with apps with titles like "Big Boobs nude - Videos" and "Tear sexy
girl's clothes."
As for MiKandi, it's back to the drawing board.
The company promises to find a workaround so the truly dedicated can
still ogle naked people inside a tiny cube of clear plastic. "When we
first picked up our device, we were very careful to comb through all of
Google's terms, policies, and developers' agreement to make sure we were
playing within their rules," Jennifer McEwen, co-founder of MiKandi,
told ABC News. "That was important to us to play in Google's
boundaries."
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No nudity after all: Google bans porn from Glass
The Biometrics Boom: Technology can identify you by unique traits in your eyes, your voice, and your gait. Is there cause for alarm?
What is biometrics?
It is the science of identifying individuals by their unique biological
characteristics. The best known and earliest example is fingerprints,
used by ancient Babylonians as a signature and by police since the turn
of the 20th century to identify criminals.
But in the last decade there has been a boom in more advanced
biometric technology, allowing people to be identified, and sometimes
remotely tracked, by their voices, the irises of their eyes, the
geometry of their faces, and the way they walk.
The FBI is consolidating existing fingerprint records, mug shots, and
other biometric data on more than 100 million Americans into a single
$1.2 billion database. When it is completed, in 2014, police across the
country will theoretically be able to instantly check a suspect against
that vast and growing array of data.
Law-enforcement officials are enthusiastic about this growing power,
while civil libertarians are aghast. "A society in which everyone's
actions are tracked is not, in principle, free," said William Abernathy
and Lee Tien of the Electronic Frontier Foundation. "It may be a livable
society, but would not be our society."
How did the boom come
about? The age of terrorism has created enormous interest in — and
lowered resistance to — identifying and tracking individuals in a very
precise way. "Biometrics represent what terrorists fear most: an increased likelihood of getting caught," said Homeland Security spokesman Russ Knocke.
Since 2002, the government has fingerprinted all foreign visitors to
the U.S. at airports and borders, collecting approximately 300,000
prints per day. In Afghanistan and Iraq, U.S. forces have gathered iris
data from 5.5 million people, to identify suspected insurgents and
prevent infiltration of military bases. Fueled by the growth of iris
scans in particular, the global biometrics industry in 2013 has revenues
of $10 billion — and is expected to double that in five years.
How
do iris scans work? Every person has unique patterns within the colored
part of his or her eye. A device scans your iris and compares it with
photos of irises on record, identifying people with accuracy rates of 90
to 99 percent, depending on the conditions and system used. Iris
scanners are now widely used on military bases, in federal agencies, and
at border crossings and airports.
An improved iris scan version can remotely assess up to 50 people per
minute, making it possible to scan crowds for known criminals or
terrorists whose iris patterns are on file. Facial recognition
technology, which identifies people through such geometric relationships
as the distance between their eyes, has also come a long way. The
technology is still only about 92 percent accurate, but "the error rate
halves every two years," said facial recognition expert Jonathon
Phillips.
What other biometrics are there? The U.S. military is
already using radar that can detect the unique rhythm of a person's
heartbeat from a distance, and even through walls. That technology is
being developed for use in urban battlefields, but may one day become a
law-enforcement tool.
A person's gait, too, is completely individual, and the technology to
recognize it has advanced to the point where a person can be identified
by hacking into the sensor that tracks the movement of the cellphone in
his or her pocket. "Because it does not require any special devices,
the gait biometrics of a subject can even be captured without him or her
knowing," said Carnegie Mellon University biometrician Marios Savvides.
What
are the privacy implications? Civil liberties groups warn that if these
technologies are not restrained by law, they could be used in truly
Orwellian ways. No laws currently limit data collection from biometric
technology or the sharing of that data among federal agencies.
Law-enforcement officials can use driver's license photos to identify
or hunt for suspects, for example; the government or private companies
could collect a person's biometric data without his consent and use it
to track his movements. "That has enormous implications, not just for
security but also for American society," said Chris Calabrese of the
American Civil Liberties Union.
Is there any turning back? Probably not, especially now that private companies are embracing biometrics.
Already, TD Bank and Barclays Bank are using voice recognition
technology to verify account holders. In the not-too-distant future,
we'll be able to start our cars with our fingerprints, use facial
recognition or iris scans instead of passwords on smartphones and other
electronic devices, and have doctors check our medical records by
scanning our faces.
These uses of biometrics will provide convenience and efficiency, but
at a steep price in privacy. Iris technology that reads our eye
movements, for example, will be able to determine what we look at in
stores — then use that data to create highly personalized advertising
aimed at what we've displayed interest in. "For companies and
governments," said the ACLU's Jay Stanley, "the incentives associated
with biometrics all point the other way from privacy."
Here in
the U.S., proposals to put biometric data on Social Security cards have
faltered because of concern among civil libertarians and conservatives
over government overreach. But in much of the developing world, the
concept of personal privacy carries less legal and cultural weight, and
there a biometric revolution is taking place, with some 160 massive
data-gathering projects underway.
Until the 21st century, more than a third of people in developing
countries were not registered in any way at birth, making it hard for
them to open bank accounts, get government benefits, or vote. Biometric
IDs could change that.
India is taking the fingerprints and iris scans of all 1.2 billion of
its citizens. Nandan Nilekani, the founder of outsourcing firm Infosys
and the project's leader, says being identified will allow India's
largely anonymous masses to claim services to which they're entitled
under the law, rather than being forced to bribe bureaucrats. "Unique
identification is a means to empowerment," he said.
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Your Outraged Internet Comments are only Making YOU Angrier
Don't
like this blog? Probably best to keep it to yourself, according to
Keith Wagstaff. Someone is always wrong on the Internet. Don't let it
get to you.
Facebook, blogs, Reddit, the comments section of a website — no
corner of the Internet is free from online rants. But while venting
online might feel cathartic, it could actually make you angrier in the
long run, according to a new study by researchers at the University of
Wisconsin-Green Bay.
As any online journalist knows, there are
certain people who seem to revel in anonymously venting their anger. But
what beleaguered writers may not be aware of is that there are two
kinds of venters, according to the study: Those who feel relaxed and
calm after reading and writing online rants, and those who become sad
and upset.
The study did not determine why certain people feel
better after indulging in outrage, but it did find that those people
eventually ended up angrier.
Not only that, but the people who
felt compelled to share their rage through a series of tubes claimed
that "they experienced frequent anger consequences, averaging almost one
physical fight per month and more than two verbal fights per month."
So
yes, your suspicions were correct, that person insulting you every day
on your blog probably does have an anger management problem.
The study prompts the question: Is there any benefit to writing seething rants online?
Not really. This jibes with past studies on Internet "discourse."
"At
the end of it you can't possibly feel like anybody heard you," Art
Markman, a professor of psychology at the University of Texas at Austin,
told Scientific American last year. "Having a strong emotional
experience that doesn't resolve itself in any healthy way can't be a
good thing."
In the end, seeking out a flesh-and-blood human
being to hash out a political argument with will probably make you feel
better than writing in all caps on the Internet.
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'Deflower,' 'pornography,' and 'marijuana': The taboo words your iPhone won't spell
In case you weren't aware, Apple is a family company. Chris Gayomali informs us, Apple is keeping it clean.
The
iPhone's autocorrect feature has certainly given the world its fair
share of chuckles and book deals of questionable merit. But in less
humorous news, it turns out that the iPhone
refuses to preemptively fix a handful of so-called "sensitive" words,
including "abortion," "rape," "murder," and more. A new experiment by
The Daily Beast's NewsBeast Labs used a computer program to go through
some 14,000 words that iOS 6, at factory settings, won't change if you
make a slight spelling mistake:
In fact, previous iOS software,
before spell check was introduced in April 2010, autocorrected many of
the words the latest software won't. "Abortion," "rape,” "drunken,"
"arouse," "murder," "virginity," and others were accurately
autocompleted under iOS 3.1.3.
Currently all new iOS devices ship
with iOS 6, which includes spell check. Anyone who has upgraded their
iOS since fall 2012 will have the latest iOS 6 software.
It's a
bit strange, but it isn't entirely unexpected. Apple, which naturally
refused to comment on the matter, is no stranger to pearl-clutching, as
evidenced by its adamant insistence that the App Store remain PG-13.
Yet
Apple's inability to comprehend that adults sometimes use adult
language is oddly out of touch with reality. "My iPhone is not a dimwit.
It seems to grasp and memorize names and phrases I use repeatedly.
These may not have any significance to anyone beyond those who know me
intimately," wrote CNET's Chris Matyszczyk in a 2012 column. "Yet
somehow, it doesn't know s---."
That said, if you use a strange
word not in Apple's standard dictionary enough (iOS 6 and up), it should
save your dirty "slang, inside jokes, and abbreviations" in iCloud
across your devices, according to Gizmodo. "S---head," for instance.
Head over to The Daily Beast
for the full list of words your autocorrect doesn't recognize by
default, which includes an eyebrow-raising array of Shakespearean gems
and sailor-speak, such as "cuckold," "deflower," "marijuana,"
"pornography," and "prostitute."
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Why it's so difficult to ban revenge porn
Almost
everyone hates it. But state legislatures are having a tough time
fighting it. "Is Anyone Up" may be gone, but there are plenty of other
revenge porn websites lingering in the dark recesses of the Internet.
Before it was shut down in 2012, the website Is Anyone Up was the leading publisher of revenge porn, defined as cell-phone nudes (or sexts) submitted by scorned exes, embittered friends, and/or malicious hackers posted next to the subject's name, location, and social media information.
The resulting outrage directed at the site and its founder, Hunter Moore (whom Rolling Stone called "The Most Hated Man on the Internet"), made it look like bans on revenge porn would be an easy sell to lawmakers.
So far, it hasn't turned out that way. Only New Jersey has a law on the books specifically targeting revenge porn.
In
2013, California is looking to punish anyone who posts nude or
partially nude images of subjects who had a "reasonable expectation of
privacy," including when the photographer originally had the subject's
consent. If the bill is passed (it was), it would make posting revenge
porn a misdemeanor punishable by up to a year in prison and a $2,000
fine.
Considering no legislator wants to be considered
"pro-revenge porn," it should sail through the legislature. However,
that is what lawmakers in Florida and Missouri thought before similar
legislation stalled last year.
So what's the problem?
The issue of who is responsible for the photos is a big stumbling block, writes Patt Morrison at the Los Angeles Times:
As with an actual paper-and-ink letter, does the recipient of the photo own the actual physical picture but not the content
and therefore the right to reproduce it anywhere? Is the owner of the
photo the person who took it or the person who appears in the photo?
What if it’s one and the same, a "selfie"?
Revenge
porn sites also have a lot of the protections enjoyed by sites like
Facebook and Flickr. Under Section 230 of the Communications Decency
Act, notes Somini Sengupta at The New York Times, third-party platforms are usually not liable for content generated by their users.
If prosecutors can't go after sites, they would have to go after users — who are often anonymous. If an image goes viral, that further complicates the issue of who is responsible for posting an illegal photo.
There
are also First Amendment concerns, which have been raised by the
American Civil Liberties Union (ACLU) and the Electronic Frontier
Foundation (EFF).
"Whenever you try and criminalize speech, you have to do so in the most narrowly tailored way possible," EFF
lawyer Nate Cardozo tells KABC Los Angeles. He worries that Caifornia's
bill "also criminalizes the victimless instances" — such as sites that
host legal, consensual pornography.
Regardless of the legal
complications, passing the bill sends a message to police and
prosecutors, argues Danielle Citron, a law professor at the University
of Maryland. "It signals taking the issue seriously, that harms are
serious enough to be criminalized," he tells the Times.
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How Mobile Phones Can Change the World
Happy holidays and happy new year to all! It's time to change the world :)
Since they were developed over 40 years ago, mobile phones
have become somewhat of a phenomenon, with more and more emphasis going
into design, innovation and creativity. In fact, mobile phones have got
so big that it is expected that they will outnumber human beings in
2014.
But apart from using phones to text, call and update your Facebook
status, mobile phone devices are being developed in such a way to help
improve the lives of thousands of people across the globe.
Here we take a look at how modern technology is being used by
charities, health bodies and governments to reduce poverty and improve
living conditions for people who need it most.
Vodafone and GSK
At the end of last year Vodafone
announced that it was to develop a partnership with GSK and the charity
Save the Children in order to improve the healthcare of children in
Africa.
The partnership might sound like an unusual one; a children’s
charity, a mobile phone operator and a healthcare company don’t usually
mix, but this project was aimed at creating an innovative way to solve
health issues in developing countries with the direct use of mobile
phones.
It might also surprise you to learn that despite Africa being
notorious for its high levels of poverty, over half of its inhabitants
own a mobile phone of some sort. Experts have therefore concluded that
this could be the best way to increase vaccination rates in children
across the continent. The scheme will send a simple text message to
parents in order to inform them about the availability of vaccines in
their vicinity, as well as giving them an easy option of booking future
appointments with healthcare professionals.
Although the results
of the programme have not yet been revealed, if successful, the scheme,
which was initiated in Mozambique, will be spread across the whole of
Africa. The aim is for the number of children who receive a vaccination
for a preventable condition double from 5% to 10% within the trial year.
Mobile phones and women
Using technology to
improve the vaccination rate in Mozambique isn’t the first example of
using mobile phones to improve health and living conditions within
developing countries, either.
For instance, in Tanzania, a
project has been launched to help improve the education and care of new
mothers and their babies. The scheme is supported by the Tanzanian
Ministry of Health, and aims to give expectant and new mothers vital
information about pregnancy, labour and post natal care via a simple
text messaging service.
Mobile Technology Programme- the Cherie Blair Foundation
There
are also programmes run by several charities which aim to narrow the
gender gap in developing countries through the use of mobile phones.
The
Cherie Blair Foundation has discovered that women in Africa are 23%
less likely to own a mobile phone in Africa, 24% in the Middle East and
37% in South Asia. The charity has therefore founded the Mobile
Technology Programme which aims to support women all over the world who
want to get into the formerly masculine world of business.
Various
case studies show that given the correct technology and training,
female entrepreneurs have been able to set up and expand their own
businesses via direct access to mobile banking, suppliers and customers.
As a result, obtaining a mobile phone has reportedly helped 83%
of women to increase their income, empowering thousands of women all
over the globe.
Healthcare in the UK
And it’s
not just in African countries where mobile phones are becoming vital in
improving living and health conditions; in the UK, the National Health
Service (NHS) has developed a scheme whereby it sends a text message to
patients in order to confirm appointments and test results.
This
text messaging service also gives users advice and information about all
health issues, including smoking, obesity and travel vaccinations.
The future for mobile phone programmes?
The
above are just a handful of examples of how mobile phone technology can
change the way that people live their lives, and I expect that the
handheld devices which we all take for granted will only go on to be
used more and more within social and political spheres in developing
countries.
Many mobile phone manufacturers have latched onto the
business potential of these emerging markets, launching cheap handsets
such as the Huawei Ideos smartphone which is available for just $80.
That said, feature phones are more widely used in developing countries,
with handsets such as the Nokia 100- which has a lengthy battery life-
being highly popular.
However, some critics have accused mobile
manufacturers of exploiting people in these emerging markets, claiming
that even these cheap handsets are unattainable for those who live on
less than $2 a day.
So while programmes aimed to improve social
conditions in Africa, Asia and the Middle East appear to have some
success, is it really a long-term solution to help the poorest of people
in these regions? At what point will keeping up with the latest
technological innovations become less of an opportunity and more of a
pressure on precious financial resources?
Written by Charlotte Kertrestel from Mobilephones.com.
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The Top 10 Internet Trends of 2013
10 Tips for Avoiding the Tyranny of Email
Shane Parrish bets you can't even finish reading this story without checking
your email once. Yeah, he says, it's time to power down:
"I've
been giving a lot of thought to my habits recently and how they affect
me. One thing I've placed an increasingly watchful eye on is email.
Email
seems pervasive in our lives. We check email on the bus, we check it in
the bath. We check it first thing in the morning. We even check it
midconversation, with the belief that no one will notice.
John Freeman argues in The Tyranny of Email that the average office worker "sends and receives two hundred emails a day."
Email makes us reactive, as we race to keep up with the never-ending onslaught.
In
the past, only a few professions — doctors, plumbers perhaps, emergency
service technicians, prime ministers — required this kind of state of
being constantly on call. Now, almost all of us live this way.
Everything must be attended to — and if it isn't, chances are another
email will appear in a few hours asking if indeed the first message was
received at all.
Working at the speed of email is like trying to
gain a topographic understanding of our daily landscape from a speeding
train — and the consequences for us as workers are profound.
Interrupted every thirty seconds or so, our attention spans are
fractured into a thousand tiny fragments. The mind is denied the
experience of deep flow, when creative ideas flourish and complicated
thinking occurs. We become task-oriented, tetchy, terrible at listening
as we try to keep up with the computer. The email inbox turns our mental
to-do list into a palimpsest — there's always something new and even
more urgent erasing what we originally thought was the day's priority.
Incoming mail arrives on several different channels — via email,
Facebook, Twitter, instant message — and in this era of backup we're
sure that we should keep records of our participation in all these
conversations. The result is that at the end of the day we have a few
hundred or even a few thousand emails still sitting in our inbox.
Part
of us likes all of the attention email gives us. It has been shown that
email is addictive in many of the same ways slot machines are addictive
— variable reinforcement.
Tom Stafford, a lecturer in the
Department of Psychology at the University of Sheffield, explains: "This
means that rather than reward an action every time it is performed, you
reward it sometimes, but not in a predictable way. So with email,
usually when I check it there is nothing interesting, but every so often
there's something wonderful — an invite out, or maybe some juicy gossip
— and I get a reward." [The Tyranny of Email]
There are chemical
reasons this happens that go well beyond our love of gossip. If we're
doing something that pays out randomly, our brain releases dopamine when
we get something good and our body learns that we need to keep going if
we want a reward.
"Ironically," Freeman writes, "tools meant to
connect us are enabling us to spend even more time apart." The
consequences are disastrous.
Spending our days communicating
through this medium, which by virtue of its sheer volume forces us to
talk in short bursts, we are slowly eroding our ability to explain — in a
careful, complex way — why it is so wrong for us and to complain,
resist, or redesign our workdays so that they are manageable.
Life on the email treadmill
"If
the medium is the message, what does that say about new survey results
that found nearly 60 percent of respondents check their email when
they're answering the call of nature." — Michelle Masterson
When
you arrive at work and there are twenty emails in your inbox, the weight
of that queue is clear: everyone is waiting for you.
So you
clear and clear and clear, only to learn that the faster you reply, the
faster the replies come boomeranging back to you — thanks, follow-ups,
additional requests, and that one-line sinker, "How are you doing these
days?" It shouldn't be such a burden to be asked your state of mind. In
the workplace, however, where the sheer volume of correspondence can
feel as if it has been designed on the high to enforce a kind of
task-oriented tunnel vision, such a question is either a trapdoor or an
escape hatch.
At the workplace it used to be hard to share things without a lot of
friction. Now sharing is frictionless and free. CC'ing and forwarding to
keep people "in the loop" has become a mixed blessing. Now everything
is collaborative and if people are left off emails they literally feel
left out.
"What information consumes is rather obvious: it
consumes the attention of its recipients. Hence a wealth of information
creates a poverty of attention, and a need to allocate that attention
efficiently among the overabundance of information sources that might
consume it." — Herb Simon
We live in a culture in which doing
everything all at once is admired and encouraged — have our spreadsheet
open while we check email, chin on the phone into our shoulder, and
accept notes from a passing office messenger. Our desk is Grand Central
and we are the conductor, and it feels good. Why? If we're this busy,
clearly we're needed; we have a purpose. We are essential. The internet
and email have certainly created a "desire to be in the know, to not be
left out, that ends up taking up a lot of our time" — at the expense of
getting things done, said Mark Ellwood, the president of Pace
Productivity, which studies how employees spend their time.
Of
course we can't multitask the way technology leads us to believe we can.
"Multitasking," Walter Kirn wrote in an essay called "The Autumn of the
Multitaskers," messes with the brain in several ways:"
At the
most basic level, the mental balancing acts that it requires — the
constant switching and pivoting — energize regions of the brain that
specialize in visual processing and physical coordination and
simultaneously appear to shortchange some of the higher areas related to
memory and learning. We concentrate on the act of concentration at the
expense of whatever it is that we're supposed to be concentrating on.
What
does this mean in practice? Consider a recent experiment at UCLA, where
researchers asked a group of 20-somethings to sort index cards in two
trials, once in silence and once while simultaneously listening for
specific tones in a series of randomly presented sounds. The subjects'
brains coped with the additional task by shifting responsibility from
the hippocampus — which stores and recalls information — to the
striatum, which takes care of rote, repetitive activities. Thanks to
this switch, the subjects managed to sort the cards just as well with
the musical distraction — but they had a much harder time remembering
what, exactly, they'd been sorting once the experiment was over.
Even
worse, certain studies find that multitasking boosts the level of
stress related hormones such as cortisol and adrenaline and wears down
our systems through biochemical friction, prematurely aging us. In the
short term, the confusion, fatigue, and chaos merely hamper our ability
to focus and analyze, but in the long term, they may cause it to
atrophy.
"In other words," writes Freeman in The Tyranny of Email,
"a work climate that revolves around multitasking, and constant
interruptions has narrowed our cognitive window down to a care, basic
facility: rote, mechanical tasks."
We like to think we are in
control of our environment, that we act upon it and shape it to our
needs. It works both ways, though; changes we make to the world can have
unseen ramifications that impact our ability to live in it.
Attention
means being present. Being present helps mindfullness. Thanks to an
environment of constant stimulation the biggest challenge these days is
maintaining focus.
"Immersing myself in a book or lengthy article
used to be easy," wrote Nicolas Carr in an essay entitled "Is Google
Making Us Stupid?"
My mind would get caught up in the narrative
or the turns of the argument, and I'd spend hours strolling through long
stretches of prose. That's rarely the case anymore. Now my
concentration often starts to drift after two or three pages. I get
fidgety, lose the thread, begin looking for something else to do. I feel
as if I'm always dragging my wayward brain back to the text. The deep
reading that used to come naturally has become a struggle.
Carr wrote an excellent book on the subject, The Shallows: What the Internet Is Doing to Our Brains. If you don't have the time, or attention span, to read the book, you can watch the video.
Reading
and other meditative tasks are best performed in what psychologist
Mihaly Csikszentmihalyi calls a "state-of-flow," in which "our focus
narrows, the world seems to drop away, and we become less conscious of
ourselves and more deeply immersed in ideas and language and complex
thoughts," Freeman writes.
Communication tools, however, seem to be working against this state.
In Flow: The Psychology of Optimal Experience, Csikszentmihalyi writes:
In
today's world we have come to neglect the habit of writing because so
many other media of communication have taken its place. Telephones and
tape recorders, computers and fax machines are more efficient in
conveying news. If the only point to writing were to transmit
information, then it would deserve to become obsolete. But the point of
writing is to create information, not simply to pass it along. In the
past, educated persons used journals and personal correspondence to put
their experiences into words, which allowed them to reflect on what had
happened during the day. The prodigiously detailed letters so many
Victorians wrote are an example of how people created patterns of order
out of the mainly random events impinging on their consciousness. The
kind of material we write in diaries and letters does not exist before
it is written down.
It is the slow, organically growing process of thought involved in writing that lets the ideas emerge in the first place.
In The Tyranny of Email, Freeman sums up the multitasking argument:
Multitasking
may not be perfect, but it can push the brain to add new capacity; the
problem, however, remains that the small gains in capacity are
continuously, rapidly, outstripped by the speeding up and growing volume
of incoming demand on our attention.
Why is it so hard to read these days?
In his essay on Google Carr writes:
It
is clear that users are not reading online in the traditional sense;
indeed there are signs that new forms of "reading" are emerging as users
"power browse" horizontally through titles, contents pages and
abstracts going for quick wins. It almost seems that they go online to
avoid reading in the traditional sense.
Some of this is due to
changes in the medium itself. Newspaper articles are shorter and
catchier. Text has become bigger. We're becoming a PowerPoint culture.
We need bullet points, short sentences, and fancy graphics. We skim
rather than read. Online readers are "selfish, lazy, and ruthless," said
Jakob Nielson, a usability engineer. If we don't get what we want, as
soon as we want it, we move to the next site.
But all of this has a cost.
"What
we are losing in this country, and presumably around the world is the
sustained, focused, linear attention developed by reading," said Dana
Gioia, a former chairman of the National Endowment for the Arts. "I
would believe people who tell me that the internet develops reading if I
did not see such a universal decline in reading ability and reading
comprehension on virtually all tests."
"If the research on multitasking is any guide," Freeman writes in the The Tyranny of Email,
"and if several centuries of liberal arts education have proven
anything, the ability to think clearly and critically and develop an
argument comes from reading in a focused manner."
These skills
are important because they enable employees to step back from an
atmosphere of frenzy and make sense in a busy, nearly chaotic
environment. If all companies want, though, is worker bees who will
simply type till they drop and badger one another into a state of
overload, a new generation of inveterate multitaskaholics might be just
what they get. If that's the case, workplace productivity isn't the only
thing that will suffer.
Freeman concludes his book by offering several tips you can do to
take back control of your life and the mental space email is consuming.
1. Don't send
The
most important thing you can do to improve the state of your inbox,
free up your attention span, and break free of the tyranny of email is
not to send an email. As most people now know, email only creates more
email, so by stepping away from the messaging treadmill, even if for a
moment every day, you instantly dial down the speed of the email
messagopolis.
2. Don't check it first thing in the morning or late at night
Not
checking your email first thing will also reinforce a boundary between
your work and your private life, which is essential if you want to be
fully present in either place. If you check your email before getting to
work, you will probably begin to worry about work matters before you
actually get there. Checking your e-mail first thing at home doesn't
give you a jump on the workday; it just extends it. Sending email before
and after office hours has a compounded effect, since it creates an
environment in which workers are tacitly expected to check their email
at the same time and squeeze more work out of their tired bodies.
3. Check it twice a day
Checking
your email twice a day will … allow you to set the agenda for your day,
which is essential if you want to stay on task and get things done in a
climate of constant communication.
4. Keep a written to-do list and incorporate email into it
5. Give good email
6. Read the entire incoming email before replying
This
seems like a pretty basic rule, but a great deal of email is generated
by people replying without having properly read initial messages.
7. Don't debate complex or sensitive matters by email
8. If you have to work as a group by email, meet your correspondents face to face
9. Set up your desktop to do something else besides email
As
much as you can, take control over your office space by setting aside
part of your desk for work that isn't done on the computer. Imagine it
as your thinking area, where you can read or take notes or doodle as you
work out a problem.
10. Schedule media-free time
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Does social media make us smarter?
Turns out there are some benefits to shrinking your attention span to nothing!
As reported by Monica Nickelsburg, on any given day, the average
American teenager spends more than 7.5 hours online and uses his or her
cellphone 60 times. While these numbers strike fear in the hearts of
parents and crotchety novelists lamenting the loss of a more meaningful
existence, there are some real benefits to a technology-saturated life:
Young people spend far more time consuming new information, honing
verbal concision, and interacting with a diverse audience than they have
at any point in history.
Social media
might render us mean and unhappy, but it also makes us more
intelligent, according to a new study. Research suggests social media
can improve verbal, research, and critical-thinking skills, despite
popular concern about the damaging effects of the internet on
impressionable youths.
Stanford professor Andrea Lunsford
collected 877 freshman composition papers from 1917 to 2006 to study the
ways technological advances have changed the quality of writing. Often
the biggest complaint about "digital natives" is lazy prose — a tendency
to use abbreviations and poor grammar — but Lunsford's research
suggests that's a myth. She discovered there was virtually no change in
the number of errors in composition papers over the past century. She
also found that by 2006, papers were six times longer, more thoroughly
researched, and more complex than those written in 1917.
"Student
writers today are tackling the kinds of issues that require inquiry and
investigation as well as reflection," Lunsford told The Globe and Mail.
Of
course, major advances in education over the past century need to be
accounted for when reviewing Lunsford's findings. But there is one
change inextricably tied to social media: Young people spend far more
time writing outside the classroom than ever before. They spend hours on
extracurricular composition in the form of tweets, texts, emails,
comments, photo captions, and discussion boards.
It's easy to
write this off as meaningless chatter and narcissistic navel-gazing, but
Lunsford's findings suggest it does influence quality of writing. Sites
with character counts, like Twitter, are particularly beneficial
because they teach users to be economical with language.
Digital
connectedness can also provide students with a greater sense of purpose
in their work. Writing for an engaged, responsive audience often
motivates people to make their work more compelling, even if they're
just composing a 140-character tweet.
Clive Thompson, author of Smarter Than You Think: How Technology Is Changing Our Minds for the Better, explains why this wide range of readers is beneficial:
One
good example is allowing children to write for this incredible, global
audience. When kids are writing a paper for a teacher, they sort of
don't care, because they know the teacher doesn't care, they are being
paid to read this, it's just an assignment and a grade. But as soon as
you connect them with an authentic audience, the same way adults do on
blogs and Twitter, the kids completely throw themselves into the work.
Once
they saw their first comment from someone outside the classroom, their
entire world shifted, because they understand they are thinking
publicly, and that catalyzes them to produce something better. They go
over their work and ask others to critique it before posting. Teachers
who had struggled to get kids to write a two-page book report suddenly
found they would willingly compose a painstakingly researched 35,000
word walk-through of their favorite video game.
That's not to
say social media doesn't have negative effects. Even Thompson and
Lunsford recognize that the impact of technology on young minds is
complicated. One clear casualty of the digital revolution is our
attention spans. Ten years ago the average attention span was 12
minutes. In just a decade it's been reduced to five seconds.
"The
distraction issue is real and significant, you can't get certain types
of important thinking and work done if you're constantly darting around
from one thing to another," Thompson told The Verge. "The
problem is, we currently have this information ecology that has been
designed to capture as much of your attention as possible."
Research
also suggests that Facebook can contribute to feelings of sadness and
dissatisfaction. But these symptoms of social media, while unfortunate,
are not inconsistent with Lunsford's and Thompson's findings. After all,
if history is any indicator, unhappiness and intelligence are not
mutually exclusive.
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Could a social media eraser law save an over-sharing generation?
California's pending Internet "eraser button" law gives minors a way to (partially) expunge their digital footprint.
As reported by Peter Weber, California's legislature recently passed a landmark law giving minors the legal right to scrub their Internet history clean. That means, if Gov. Jerry Brown (D) doesn't veto the bill, anyone under 18 will be able to digitally erase any Facebook harangue, indiscreet Instagram, impolitic tweet, or any other web posting that doesn't age well.
The new law will protect "the teenager who says something on the Internet that they regret five minutes later," said California Senate leader Darrell Steinberg (D) after the upper chamber cleared his bill on Aug. 30, sending it to Brown's desk.
"Kids and teenagers often self-reveal before they self-reflect," agrees James Steyer at Common Sense Media, which pushed for the California law. "It's a very important milestone."
Who would oppose such an act of humanity? After all, people can often have their juvenile criminal records expunged or sealed when they turn 18, so why not extend the same courtesy to job-seekers trying to rid Google of that embarrassing photo they sent to their boyfriend in high school?
There are some open-Internet advocates who oppose the law on the idea that regulating the Internet always had unintended consequences. "We are principally concerned that this legal uncertainty for website operators will discourage them from developing content and services tailored to younger users, and will lead popular sites and services that may appeal to minors to prohibit minors from using their services," the Center for Democracy and Technology told California lawmakers, to no avail.
More sympathetic critics of the new law also "warn that in trying to protect children, the law could unwittingly put them at risk by digging deeper into their personal lives," says Somini Sengupta in The New York Times. "To comply with the law, for example, companies would have to collect more information about their customers, including whether they are under 18 and whether they are in California."
And then there's the possibility that teenagers will come to think of the law as a sort of digital version of the Amish Rumspringa — go do whatever you want, you crazy kids, and all will be forgiven when you come to your senses. The Internet, of course, doesn't work that way.
"Before minors celebrate by temporarily posting offensive jokes or pictures, the bill wisely provides that there is no guarantee removal by the initial website ensures complete elimination of the materials from the entire web," says Travis Crabtree at eMedia Law Insider.
Not only doesn't the law require the internet companies to remove the data from their servers, Crabtree notes, it also "only applies to content actually posted by the minor and not those pictures posted by the teen's friends who have less scruples."
It's not that California couldn't fix those shortcomings. In Europe, for example, an EU electronic data protection directive lets all Europeans — not just minors — "object to the processing of any data relating to himself," says Eugene K. Chow at The Huffington Post.
So when then-Formula One chief Max Mosley discovered in 2008, on the website of Britain's News of the World, that anyone with a Internet connection could watch a covertly recorded video of his participation in what the website alleged was a "sick Nazi orgy" with multiple prostitutes, he could do something about it. Mosley had "the legal grounds to sue Google in Germany and several other countries," says Chow, and he "could even compel the Internet giant to filter out the raunchy videos."
The European Commission's proposed "right to be forgotten" law would take those privacy rights and turn them up a few big notches. The controversial proposal would essentially give all Europeans the right to demand that tech companies erase any data they hold on a petitioning individual. The European Commissioners are still trying to work out how to best balance privacy rights and free speech concerns, but if we give teenagers an internet "eraser button," why not adults, too?
For one thing, the U.S. is not Europe, says Chow at The Huffington Post:
Despite the American myths that tout the individual as the pillar of society, European privacy laws have a more deeply rooted respect for individuals as evidenced by Europe's long tradition of prioritizing people over newspapers, photographers, and more recently, tech companies.... American laws frequently prioritize free speech at the expense of individual rights.
Nobody is arguing California's SB 568 is a perfect solution to the looming problems of a generation that seems to collectively have little hesitation about posting embarrassing and career-limiting stuff online, but at least the Golden State is taking a stab at the problem.
And while a national law would have a bigger impact, what California does matters, attorney Mali Friedman tells The New York Times. "Often you need to comply with the most restrictive state as a practical matter because the Internet doesn't really have state boundaries."
So if you're an Internet firm, you "may have to reassess the cost-benefit analysis of collecting certain types of data from minors," or even whether it's worth letting them use your site or app, says Cynthia Larose at Privacy and Security Matters.
On the other hand, she adds, if you worry that, "given the types of things minors deem appropriate to post on social networking websites like Facebook and Twitter, our country won't be able to produce an electable candidate for president in 40 years," laws like California's internet "eraser button" will help ensure that "many more of our children could become president someday."
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Learn 21st Century Language Skills
This is an interview by Ultimate Spelling Bee with Erin Jansen of NetLingo :)
Long before computer jargon and “text speak” became part of the
ongoing argument about spelling skills and the development of the
English language, Erin Jansen saw the need to collect and document all
of the terminology associated with the digital world, and the virtual
world that followed. Now her site is the top-ranked resource for
information on the language of the internet, of mobile chatting, and of
21st-century communication in general. We talked to Erin recently about
the website, and how the English language is growing and adapting to
keep up with the ongoing cyber-evolution of our world.
US: You were a pioneer in classifying and tracking the terminology
associated with computers back in the mid-1990s and your website now
covers vocabulary used in all aspects of the digital world, from the
internet in general to blogging, texting, gaming, and marketing. What
has been the biggest change in “cyberspeak” you’ve noticed over the last
15 years?
EJ: The biggest change in cyberspeak over the past 15 years has been the increasing use of acronyms
and text shorthand, and specifically the use of numbers and symbols
within acronyms and text shorthand. For example, 10Q means thank you;
143 means i love you; 182 means i hate you;
9 means a parent is watching; 99 means a parent is no longer watching.
This kind of code has evolved rapidly into what is known as leetspeak.
Here’s one of my favorite quotes: “The digital frontier is a nurturing place where verbs and nouns are not only born, but in fact bear offspring.” —Don Altman
US: Here at Ultimate Spelling we’ve frequently discussed the topic of texting, and whether or not using abbreviations and acronyms has a negative impact on spelling skills. What’s your opinion on this?
EJ: I do not believe the use of abbreviations and acronyms while texting has a negative impact on spelling skills, it’s simply another way of talking or writing. While I don’t think this kind of shorthand is appropriate for school course work, I do think it can spur on the creative writing process. So the challenge for educators is to encourage creative writing in the first draft, but by the final paper, make sure the student is using proper grammar and spelling.
Here’s another favorite quote: “No language as depending on arbitrary use and custom can ever be permanently the same, but will always be in a mutable and fluctuating state; and what is deemed polite and elegant in one age, may be accounted uncouth and barbarous in another.” —Benjamin Martin
US: AFAIK, UNOIT, and HTNOTH look like serious cases of misspellings, but they’re fairly common acronyms used in text messages. In general, do people use acronyms like these rather than the phrases themselves, when they’re typing out e-mail messages or other non-texting communication?
EJ: Many people use these kinds of acronyms on a regular basis while others do not, it depends on the person. I continue to receive new acronym submissions on a daily basis, and I continue to see this type of shorthand even on social networking sites, not just in email or text messages. I get the feeling that people either love acronyms and use them as often as possible, or people don’t like acronyms and use shorthand sparingly.
Another favorite quote: “A dictionary is an historical monument, the history of a nation contemplated from one point of view, and the wrong ways into which a language has wandered … may be nearly as instructive as the right ones.” —Richard Chenevix Trench
US: The acronym WYSIWYG (“what you see is what you get”) has been around long enough that it’s actually become a spoken vocabulary word, pronounced WIZZ-ee-wig. It’s even listed in the Oxford English Dictionary! Do you think that this illustrates the next step in the evolution of the English language?
EJ: I absolutely think that acronyms and tech talk in general illustrate the next step in the evolution of language. On a recent episode of the popular TV show “Dancing with the Stars” one of the stars was “talking in hashtags” when she said “OMG, hashtag intense” to refer to a posting she made on Twitter under “#intense” at which point the host responded “You talk in hashtags? OMG, please hashtag stop.” Acronyms and tech talk crossed over into mainstream media in the early 2000′s with the popularity of social media sites. NetLingo continues to track all of these terms as they keep evolving, and the good thing about the website as oppose to printed versions is that it is always updated and always growing. (The first NetLingo Dictionary book published in 2002 had 500 pages while the website had 5,000 pages; now in 2013 the website has 10,000 pages, it’s unrealistic to publish all of that in a book.)
A quote to help illustrate: “Telephone books are, like dictionaries, already out of date the moment they are printed.” —Ammon Shea
US: One of the sections of your website is titled “Top 50 Internet Acronyms Parents Need to Know.” What are the issues that come up between parents and kids, as far as “net lingo” is concerned?
EJ: The issues that come up between parents and kids as far as “net lingo” is concerned are primarily that parents don’t understand what kids are saying when they are texting and they don’t know what they are doing when spending time online. This is a problem because kids are often approached by strangers online. The statistics say it all: 95% of parents don’t recognize the lingo kids use to let people know that their parents are watching. One third of kids have been contacted by a stranger and half of these were considered inappropriate. 75% of youth who received an online sexual solicitation did not tell a parent. 81% of parents of online youth say that kids aren’t careful enough when giving out information about themselves online. These are unfortunate facts and it is why I try to educate parents about the lingo used online, and the need to stay engaged and set rules around online usage.
Here’s a cute joke to help illustrate: “The linguistics professor was explaining to his class that there were languages on this earth where a positive and a negative was always positive, some where this was always negative, and some where a double negative was in fact a positive, but that there was no language on earth where a double positive was a negative. To which a student at the back of the class called out, “Yeah right!” —Anonymous
Erin Jansen is the founder of NetLingo.com and author of “NetLingo The Internet Dictionary” and “NetLingo The Largest List of Text & Chat Acronyms.”
The Great Digital Con Game
Have you ever stopped to think about the politics or economics of social media and digital sharing? Jaron Lanier has.
Stop
“offering yourselves up on a platter,” said Jaron Lanier. In today’s
world of social media and digital sharing, we upload, tweet, instagram,
share, and “like” with abandon. But have you ever stopped to think about
the politics or economics of this new world order?
Take
Instagram, for example. “When photography happened on film, a company
like Kodak directly employed 140,000 middle-class people,” all making
money from the products it created. Today, we have Instagram: a company
that recently sold for $1 billion, employs 13 people, and “makes money
off content that others—that is, you—create.”
You young
people ought to wake up. By buying into the digital lifestyle, “you’ve
become passive little playthings of Silicon Valley and Wall Street,
screwing yourselves over for their profit.” The sad thing is that this
isn’t “some evil conspiracy that’s taking away your future.” You’re
giving it away!
“You’re sending all your data to
companies in California so that they can sell behavioral models of you
to whoever pays them the most to manipulate you.” And in exchange, what
do you get? A chance to promote yourself? Likes and retweets?
Reputation? Goodwill? Those “informal online benefits” are great, but be
warned: “You can’t retire on them.”
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How Google Makes Its Money
For a company that for the longest time was touted to "not have a product," Google is doing plenty well, and is poised to bring us all into the new age of connectivity. The editors at Best Accounting Schools decided to research the topic; below are some key facts and figures. Click here for the infographic!
Google made $33.3 billion last year
- With 97% ($32.2 bil) coming from online ads
- Making Google Ads more valuable than Panama (GDP)[3]
- And the 31 poorest countries in the world combined
- 70% of this revenue is from adwords, which allows business to advertise by popular keywords
Most expensive keywords
- 1. Insurance: $54.31 per click
- 2. Mortgage:$47.12 per click
- 3. Attorney $47.07 per click
- 4. Loans:$44.28 per click
- 5. Credit $36.06 per click
- 6. Lawyer
- 7. Donate
- 8. Degree
- 9. hosting
- 10. Claim
- 11. Conference Call
- 12. Trading
- 13. Software
- 14. Recovery
- 15. Transfer
- 16. Gas/Electricity
- 17. Classes
- 18. Rehab
- 19. Treatment
- 20. Cord Blood
And 30% is from AdSense
- Which allows business to advertise on particular sites
- Some of the most expensive ad placements
- 1. CBS March Madness on Demand $70 cost per thousand views
- 2. Hulu $35 cost per thousand views
- 3. Aol homepage takeover $500,000-$700,000
Chances are, you'll click on a link at some point. Google wants you to stay online as long as possible.
Both Google and other acquisitions are furthering Google's cause.
Google is the lab where future projects are developed. There, several ways in which to keep you online have been developed:
Driverless cars
- 300,000 miles have been logged in Google's driverless cars, which
use sensors and Google map technology to keep you on the road
- If you don't have to pay attention to the road, you can be online, for work, play, Google, etc.
Google Glass
- A form of augmented reality glasses, allow you to be online all the
time with an unobtrusive display within your upper visual field
The "web of things"
- Involves embedding many ordinary devices with internet connectivity
- Televisions, thermostats, refrigerators
Google Fiber
- Is busy hooking up Kansas City, Missouri, Provo, Utah, and Austin Texas, with lighting fast fiber optic internet access
- Including: 1 terabyte of Google drive storage
- and, 2 terabyte DVR service for subscribers
- That can record up to 8 tv shows at once
- Time Magazine has noted that Google does not want to enter the ISP
business, but rather wants to shame existing ISPs into improving service
so searches can be done more quickly
Plans for an elevator to space...
- Because what would you do out there without Google maps?
Other acquisitions by Google Include:
- YouTube
- Purchased for a--then--astounding $1.65 billion in 2006
- Youtube has proved to be plenty worth it
- As it is now the third most popular site online, with billions of ads shown yearly
- Motorola Mobility
- Purchased in 2011 for $12.5 billion
- Motorola is one of 39 Android handset producers
- Was bought primarily to "supercharge the Android ecosystem."
- Other Acquisitions include
- $676 mil for ITA software, a company merged into Google Flights
- $450 mil for Wildfire Interactive, a social network marketing engine
- $400 mil for AdMeld, an online advertising service
- $1.3 bil for Waze, a socially driven mapping technology to merge with Google Maps
- And $228 mil for slide.com, a social gaming site
- With 83.18% of searches worldwide occurring on Google, and the
right people thinking about how to funnel that for the collective, and
profitable, good, Google's not going anywhere. Just buckle up and enjoy
the ride.
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According
to Colleen Oakley, it's not just for Veronica Mars reboots. Graduating
with less debt could just take a couple of clicks.
When Kelli Space graduated from Northeastern University in 2009
with $200,000 of student loan debt, she panicked. Given that she had an
entry-level office manager job that didn't pay much, Space knew that it
was going to be tough to pay back that debt on her own.
But instead of deferring her payments — or not paying them at all, like many grads end up doing — she started a crowdfund, which is the practice of funding a project or venture by raising small amounts of money from a vast pool of people online.
"In
total, I received $13,000 from strangers around the world," she says.
And although that amount only made a small dent toward paying off her
debt, it had a big impact on her career trajectory — the experience
inspired Space and three friends to start Zero Bound, a company that
helps students and graduates crowdfund their own student loan debt in
exchange for community volunteering.
Space has not one but two
lofty goals with Zero Bound. "We hope to use the trend of crowdfunding
to not only help a generation pay off their debt, but also increase
volunteerism among an age bracket that actually volunteers the least,"
she says. "And, to that end, I believe that crowdfunding can be a
largely beneficial way to raise the funds to make that happen."
Space
isn't alone in her thinking. Since 2011, crowdfunding efforts have more
than tripled, and current campaigns are projected to raise more than
$5.1 billion worldwide in 2013.
But what started out as a way to
enable businesses and individuals to raise money for creative endeavors
without relying on such traditional financing sources as banks — take
the indie Veronica Mars Movie Project, which raised over five million
dollars on Kickstarter in just 30 days — has morphed into a means for
literally anyone to ask for money … for literally anything.
"Crowdfunding
is definitely branching out into multiple areas, including personal
causes," says Ellen Sperling, cofounder of crowdfunding site
YouveGotFunds.com. And, by personal, we're talking about everything from
surgeries to honeymoons. Why, you ask? "It's partly because the costs
for many of these regular items have skyrocketed," she says. "Medical
fees are through the roof, and even if you have health insurance, they
don't always cover certain medications and procedures, like fertility
treatments."
The same applies to financing higher education. "Why
would college students want to graduate owing $150,000-plus in loans,"
Sperling says, "if they have family, friends and possibly community
members who can help, enabling them to start their careers in a better
place?"
Brad Wyman, chief creative officer of FundAnything.com,
calls this new trend of personal crowdfunding a "virtual barn raising."
It's the online version of your own community rallying around you to
support you when you need it the most.
Take James and Adena
Reimer, a Canadian couple who started a campaign on FundAnything.com
when James, who'd been battling cystic fibrosis and bromchiolitis
obliterans, needed a second lung transplant. They were hoping to raise
$10,000 to "pay for medical bills that weren't being covered by my home
province," says James, 29. "We also had other expenses, like plane
tickets to fly my mom out to help, and emergency taxi trips to the
hospital."
They ended up raising a whopping $43,000 — and were
overcome with the outpouring of support. "If it wasn't for crowdfunding,
we'd probably have to take out a loan or beg family members," says
James. "It was a huge blessing!"
The Kujawas are using crowdfunding to help finance IVF.
Couples
are also turning to crowdfunding to help make their dreams of having
kids come true. Nate and Christy Kujawa of Spokane, Wash., had been
trying to get pregnant for about four years with no success. After
multiple doctor visits, Christy received a devastating double diagnosis
of psoriatic arthritis and Crohn's disease — and then Nate learned that
he had multiple sclerosis. Physicians told them that they had a two
percent chance of conceiving naturally, but a 95 percent chance with
IVF.
The only problem? It's an expensive solution.
So they
turned to the Internet. "I got the idea from a client of mine," says
Christy, 31. "We were talking about how expensive IVF was, and she
suggested I start a crowdfund. I actually knew a few people who had done
funding for cancer treatment, and to help replace things due to a house
fire, but no one specifically for IVF." To date, the Kujawas have
already raised one quarter of their $12,000 goal — and they say that the
response has been overwhelming.
A hand up or a handout? Most
people cringe at the thought of asking for financial support, and tend
to proceed with caution when asking friends or family for money — even
for worthy causes. So what makes doing it online so much more
acceptable?
"It's a lot less uncomfortable to ask someone to
check out your campaign than to put your hand out," says Wyman. "And for
life events, such as a wedding, look at it this way: It's similar to
registering for gifts at a store, except now the couple can ‘register'
for something that's more meaningful than china. And unlike just giving
cash, guests know that their contributions are going toward a couple's
real goal."
"People just want to help others. It's a strong
emotion that drives the crowdfunding industry as a whole." According to
Sperling, crowdfunding isn't just benefiting those raising the funds,
either — it's giving everyone a chance to give back. "Sometimes people
just want to help others," she says. "It's a strong emotion that drives
the crowdfunding industry as a whole."
Crowdfunding 101: A primer for success
Before
you jump on a crowdfunding bandwagon yourself, Wyman says that there
are a few things you should know when it comes to creating a good
campaign:
1. Set a realistic financial goal. If
potential contributors don't think that you'll be able to reach your
goal, they'll think twice about contributing to your campaign.
2. Craft a smart elevator pitch.
You should be able to explain your cause in two to three concise
sentences. And before you share that pitch with potential donors,
practice it on your friends and family.
3. Be your best marketing team. Tell
everyone you know that you've launched a campaign, and invite them to
visit. And be sure to consistently update the campaign, so there's a
reason for people to keep on visiting your site.
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Poetry: smartphone-style
This is a guest post written by Charlotte Kertrestel, do enjoy!
“I wandered lonely as a cloud”...“texting on my new iPhone 5”. Sound
familiar? Ok, so perhaps not the second line. I’m sure when Wordsworth
wrote the lines of ‘Daffodils’, he imagined his sister, Dorothy, roaming
through green pastures and trickling streams, marvelling at the wonders
of the natural world. But now it seems that while modern poets might be
getting their inspiration from alternative sources, they are also
recording their innermost thoughts not with traditional pen and ink that
the likes of Coleridge and Oscar Wilde, but with their mobile phones.
Not
long ago I witnessed a friend recounting a rather unfortunate date that
she had experienced the previous week. To top it off, she told me, with
a particularly cringing look on her face, he wrote her a heartfelt love
poem. Or rather he WhatsApped the said lyrical masterpiece.
Once
upon a time, when mobile phones were a new and exciting phenomenon,
users developed what we all will be familiar with as ‘text speak’; a new
language whereby all words from the English dictionary were contracted
and dissected, with letters changed for numbers, and numbers for words.
The aim of this wasn’t to increase the challenge of having to decipher a
text message before you could make sense of what was being said, but
was ultimately due to the limited number of characters that could be
sent in one message. Back in the day, you could only write 160
characters to limit a message to one single text. After all, this was
before the days of unlimited text packages, when it cost you at least
10p to tell your mum what you wanted for tea, or to warn your friends
that you were running late. It simply wasn’t feasible to demonstrate
your finest vocabulary from the English language when a simple ‘C U l8r’
would suffice.
I for one am a firm hater of text speak- or
should I say ‘txt spk’?- mainly because I’m not always brilliant at
breaking the undecipherable code that some text messages can become. But
I also hate it because of the fact that I actually value real words. In
fact, I’ll admit that I’ve even gone as far as dumping a boyfriend due
to his inability to compose a fully-fledged text message using full
words that feature in the Oxford dictionary. Heartless, I know.
But
while I may prefer to read a text message or email which reads as
fluidly as a novel, it would seem that others are willing to celebrate
works written in text speak. Back in 2001, the Guardian newspaper
launched a nation-wide poetry competition especially targeted at mobile
phone users. The competition limited entrants to using only one text
message within which they had to compose a poem in either plain or
shorthand English. The winning poem, written by a Hetty Hughes, won the
prize. Courtesy of the Guardian newspaper, the poem goes as follows:
txtin iz messin,
mi headn'me englis,
try2rite essays,
they all come out txtis.
gran not plsed w/letters shes getn,
swears i wrote better
b4 comin2uni.
&she's african
Texting
has changed a lot since 2001, however. With the influx of mobile phone
developments over the past ten years, the majority of users now benefit
from having access to unlimited text messages though pay-monthly
tariffs. Also, with all smartphones featuring a QWERTY keyboard, whether
physical or touchscreen, there really is no excuse not to type text
messages out in full, plain English. Because of this, it’s now easier
than ever to use your mobile phone to do what you would otherwise use a
computer, or even a pen and paper for: to write. Whether you are sitting
on the bus when you suddenly get a wave of inspiration, or whether
you’re lying awake at night, pining over a lost love, the mobile phone
seems to be the modern instrument to record your masterpieces.
That
said, there has been a recent drop in the popularity of mobile phone
poetry. Perhaps when the 160 character limit was taken away, the
challenge of producing a text-style poem deemed became pointless for
mobile poets. Though that is not to say that writing poetry using your
smartphone is entirely a dying trend; with today’s smartphones offering
users a multitude of functions, from texting, emailing and messaging on
social media platforms, it is probable that modern poets are still
writing pieces on their phones, but just not in the traditional text
message format. In fact, Twitter poems have become the new phenomenon
for modern smartphone era. With a 140 character limit, many users are
typing out their ideas and emotions in tweets on the social media site,
presenting their poems to the world. This can surely only be a good
thing: poetry has so often been considered an art for the professionals,
or for those who hide away their words on scraps of paper in bottom
drawers. With the help of smartphones, poetry has now become accessible
to all budding writers, or interested readers, with a simply touch of a
button. For an example of Twitter poems, check out @TwitterPoetry.
Smartphones
have not only enabled the pubic to write and read poetry by amateurs,
though. There are numerous apps available for download which enable
poetry enthusiasts to read the famous, or not so famous, words of, say,
Carol Anne Duffy, Rupert Brooke, or even Edgar Allan Poe. The Poetry
Foundation has released an app for both iOS and Android devices, which
gives readers access to thousands of poems. Whether you’re a Literature
student studying Shakespeare, or just Joe Blogs who enjoys reading good
poems, the free app can make poetry accessible, in more ways than one.
So
next time you’re feeling creative, you don’t necessarily have to reach
for a notepad. Browse, type, tweet; with smartphone technology, the
message can be firmly put out there: poetry doesn’t have to be boring.
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