Everyone's talking tech again this year and NetLingo continues to track the most popular online trends. Shocking, innovative, and definitely a sign of the times, here are the The Top 10 Internet Trends of 2013.The Top 10 Internet Trends of 2013
Everyone's talking tech again this year and NetLingo continues to track the most popular online trends. Shocking, innovative, and definitely a sign of the times, here are the The Top 10 Internet Trends of 2013.10 Tips for Avoiding the Tyranny of Email
Shane Parrish bets you can't even finish reading this story without checking 
your email once. Yeah, he says, it's time to power down:
"I've 
been giving a lot of thought to my habits recently and how they affect 
me. One thing I've placed an increasingly watchful eye on is email.
Email
 seems pervasive in our lives. We check email on the bus, we check it in
 the bath. We check it first thing in the morning. We even check it 
midconversation, with the belief that no one will notice.
John Freeman argues in The Tyranny of Email that the average office worker "sends and receives two hundred emails a day."
Email makes us reactive, as we race to keep up with the never-ending onslaught.
In
 the past, only a few professions — doctors, plumbers perhaps, emergency
 service technicians, prime ministers — required this kind of state of 
being constantly on call. Now, almost all of us live this way. 
Everything must be attended to — and if it isn't, chances are another 
email will appear in a few hours asking if indeed the first message was 
received at all. 
Working at the speed of email is like trying to
 gain a topographic understanding of our daily landscape from a speeding
 train — and the consequences for us as workers are profound. 
Interrupted every thirty seconds or so, our attention spans are 
fractured into a thousand tiny fragments. The mind is denied the 
experience of deep flow, when creative ideas flourish and complicated 
thinking occurs. We become task-oriented, tetchy, terrible at listening 
as we try to keep up with the computer. The email inbox turns our mental
 to-do list into a palimpsest — there's always something new and even 
more urgent erasing what we originally thought was the day's priority. 
Incoming mail arrives on several different channels — via email, 
Facebook, Twitter, instant message — and in this era of backup we're 
sure that we should keep records of our participation in all these 
conversations. The result is that at the end of the day we have a few 
hundred or even a few thousand emails still sitting in our inbox. 
Part
 of us likes all of the attention email gives us. It has been shown that
 email is addictive in many of the same ways slot machines are addictive
 — variable reinforcement.
Tom Stafford, a lecturer in the 
Department of Psychology at the University of Sheffield, explains: "This
 means that rather than reward an action every time it is performed, you
 reward it sometimes, but not in a predictable way. So with email, 
usually when I check it there is nothing interesting, but every so often
 there's something wonderful — an invite out, or maybe some juicy gossip
 — and I get a reward." [The Tyranny of Email]
There are chemical
 reasons this happens that go well beyond our love of gossip. If we're 
doing something that pays out randomly, our brain releases dopamine when
 we get something good and our body learns that we need to keep going if
 we want a reward.
"Ironically," Freeman writes, "tools meant to 
connect us are enabling us to spend even more time apart." The 
consequences are disastrous.
Spending our days communicating 
through this medium, which by virtue of its sheer volume forces us to 
talk in short bursts, we are slowly eroding our ability to explain — in a
 careful, complex way — why it is so wrong for us and to complain, 
resist, or redesign our workdays so that they are manageable. 
Life on the email treadmill
"If
 the medium is the message, what does that say about new survey results 
that found nearly 60 percent of respondents check their email when 
they're answering the call of nature." — Michelle Masterson
When 
you arrive at work and there are twenty emails in your inbox, the weight
 of that queue is clear: everyone is waiting for you.
So you 
clear and clear and clear, only to learn that the faster you reply, the 
faster the replies come boomeranging back to you — thanks, follow-ups, 
additional requests, and that one-line sinker, "How are you doing these 
days?" It shouldn't be such a burden to be asked your state of mind. In 
the workplace, however, where the sheer volume of correspondence can 
feel as if it has been designed on the high to enforce a kind of 
task-oriented tunnel vision, such a question is either a trapdoor or an 
escape hatch.
At the workplace it used to be hard to share things without a lot of 
friction. Now sharing is frictionless and free. CC'ing and forwarding to
 keep people "in the loop" has become a mixed blessing. Now everything 
is collaborative and if people are left off emails they literally feel 
left out.
"What information consumes is rather obvious: it 
consumes the attention of its recipients. Hence a wealth of information 
creates a poverty of attention, and a need to allocate that attention 
efficiently among the overabundance of information sources that might 
consume it." — Herb Simon
We live in a culture in which doing 
everything all at once is admired and encouraged — have our spreadsheet 
open while we check email, chin on the phone into our shoulder, and 
accept notes from a passing office messenger. Our desk is Grand Central 
and we are the conductor, and it feels good. Why? If we're this busy, 
clearly we're needed; we have a purpose. We are essential. The internet 
and email have certainly created a "desire to be in the know, to not be 
left out, that ends up taking up a lot of our time" — at the expense of 
getting things done, said Mark Ellwood, the president of Pace 
Productivity, which studies how employees spend their time. 
Of 
course we can't multitask the way technology leads us to believe we can.
 "Multitasking," Walter Kirn wrote in an essay called "The Autumn of the
 Multitaskers," messes with the brain in several ways:"
At the 
most basic level, the mental balancing acts that it requires — the 
constant switching and pivoting — energize regions of the brain that 
specialize in visual processing and physical coordination and 
simultaneously appear to shortchange some of the higher areas related to
 memory and learning. We concentrate on the act of concentration at the 
expense of whatever it is that we're supposed to be concentrating on.
What
 does this mean in practice? Consider a recent experiment at UCLA, where
 researchers asked a group of 20-somethings to sort index cards in two 
trials, once in silence and once while simultaneously listening for 
specific tones in a series of randomly presented sounds. The subjects' 
brains coped with the additional task by shifting responsibility from 
the hippocampus — which stores and recalls information — to the 
striatum, which takes care of rote, repetitive activities. Thanks to 
this switch, the subjects managed to sort the cards just as well with 
the musical distraction — but they had a much harder time remembering 
what, exactly, they'd been sorting once the experiment was over.
Even
 worse, certain studies find that multitasking boosts the level of 
stress related hormones such as cortisol and adrenaline and wears down 
our systems through biochemical friction, prematurely aging us. In the 
short term, the confusion, fatigue, and chaos merely hamper our ability 
to focus and analyze, but in the long term, they may cause it to 
atrophy. 
"In other words," writes Freeman in The Tyranny of Email,
 "a work climate that revolves around multitasking, and constant 
interruptions has narrowed our cognitive window down to a care, basic 
facility: rote, mechanical tasks."
We like to think we are in 
control of our environment, that we act upon it and shape it to our 
needs. It works both ways, though; changes we make to the world can have
 unseen ramifications that impact our ability to live in it.
Attention
 means being present. Being present helps mindfullness. Thanks to an 
environment of constant stimulation the biggest challenge these days is 
maintaining focus.
"Immersing myself in a book or lengthy article
 used to be easy," wrote Nicolas Carr in an essay entitled "Is Google 
Making Us Stupid?"
My mind would get caught up in the narrative 
or the turns of the argument, and I'd spend hours strolling through long
 stretches of prose. That's rarely the case anymore. Now my 
concentration often starts to drift after two or three pages. I get 
fidgety, lose the thread, begin looking for something else to do. I feel
 as if I'm always dragging my wayward brain back to the text. The deep 
reading that used to come naturally has become a struggle.
Carr wrote an excellent book on the subject, The Shallows: What the Internet Is Doing to Our Brains. If you don't have the time, or attention span, to read the book, you can watch the video.
Reading
 and other meditative tasks are best performed in what psychologist 
Mihaly Csikszentmihalyi calls a "state-of-flow," in which "our focus 
narrows, the world seems to drop away, and we become less conscious of 
ourselves and more deeply immersed in ideas and language and complex 
thoughts," Freeman writes.
Communication tools, however, seem to be working against this state.
In Flow: The Psychology of Optimal Experience, Csikszentmihalyi writes:
In
 today's world we have come to neglect the habit of writing because so 
many other media of communication have taken its place. Telephones and 
tape recorders, computers and fax machines are more efficient in 
conveying news. If the only point to writing were to transmit 
information, then it would deserve to become obsolete. But the point of 
writing is to create information, not simply to pass it along. In the 
past, educated persons used journals and personal correspondence to put 
their experiences into words, which allowed them to reflect on what had 
happened during the day. The prodigiously detailed letters so many 
Victorians wrote are an example of how people created patterns of order 
out of the mainly random events impinging on their consciousness. The 
kind of material we write in diaries and letters does not exist before 
it is written down.
It is the slow, organically growing process of thought involved in writing that lets the ideas emerge in the first place. 
In The Tyranny of Email, Freeman sums up the multitasking argument:
Multitasking
 may not be perfect, but it can push the brain to add new capacity; the 
problem, however, remains that the small gains in capacity are 
continuously, rapidly, outstripped by the speeding up and growing volume
 of incoming demand on our attention. 
Why is it so hard to read these days?
In his essay on Google Carr writes:
It
 is clear that users are not reading online in the traditional sense; 
indeed there are signs that new forms of "reading" are emerging as users
 "power browse" horizontally through titles, contents pages and 
abstracts going for quick wins. It almost seems that they go online to 
avoid reading in the traditional sense. 
Some of this is due to 
changes in the medium itself. Newspaper articles are shorter and 
catchier. Text has become bigger. We're becoming a PowerPoint culture. 
We need bullet points, short sentences, and fancy graphics. We skim 
rather than read. Online readers are "selfish, lazy, and ruthless," said
 Jakob Nielson, a usability engineer. If we don't get what we want, as 
soon as we want it, we move to the next site.
But all of this has a cost.
"What
 we are losing in this country, and presumably around the world is the 
sustained, focused, linear attention developed by reading," said Dana 
Gioia, a former chairman of the National Endowment for the Arts. "I 
would believe people who tell me that the internet develops reading if I
 did not see such a universal decline in reading ability and reading 
comprehension on virtually all tests."
"If the research on multitasking is any guide," Freeman writes in the The Tyranny of Email,
 "and if several centuries of liberal arts education have proven 
anything, the ability to think clearly and critically and develop an 
argument comes from reading in a focused manner."
These skills 
are important because they enable employees to step back from an 
atmosphere of frenzy and make sense in a busy, nearly chaotic 
environment. If all companies want, though, is worker bees who will 
simply type till they drop and badger one another into a state of 
overload, a new generation of inveterate multitaskaholics might be just 
what they get. If that's the case, workplace productivity isn't the only
 thing that will suffer.
Freeman concludes his book by offering several tips you can do to 
take back control of your life and the mental space email is consuming.
1. Don't send
The
 most important thing you can do to improve the state of your inbox, 
free up your attention span, and break free of the tyranny of email is 
not to send an email. As most people now know, email only creates more 
email, so by stepping away from the messaging treadmill, even if for a 
moment every day, you instantly dial down the speed of the email 
messagopolis. 
2. Don't check it first thing in the morning or late at night
Not
 checking your email first thing will also reinforce a boundary between 
your work and your private life, which is essential if you want to be 
fully present in either place. If you check your email before getting to
 work, you will probably begin to worry about work matters before you 
actually get there. Checking your e-mail first thing at home doesn't 
give you a jump on the workday; it just extends it. Sending email before
 and after office hours has a compounded effect, since it creates an 
environment in which workers are tacitly expected to check their email 
at the same time and squeeze more work out of their tired bodies. 
3. Check it twice a day
Checking
 your email twice a day will … allow you to set the agenda for your day,
 which is essential if you want to stay on task and get things done in a
 climate of constant communication. 
4. Keep a written to-do list and incorporate email into it
5. Give good email
6. Read the entire incoming email before replying
This
 seems like a pretty basic rule, but a great deal of email is generated 
by people replying without having properly read initial messages. 
7. Don't debate complex or sensitive matters by email
8. If you have to work as a group by email, meet your correspondents face to face
9. Set up your desktop to do something else besides email
As
 much as you can, take control over your office space by setting aside 
part of your desk for work that isn't done on the computer. Imagine it 
as your thinking area, where you can read or take notes or doodle as you
 work out a problem. 
10. Schedule media-free time
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Does social media make us smarter?
Turns out there are some benefits to shrinking your attention span to nothing!
As reported by Monica Nickelsburg, on any given day, the average 
American teenager spends more than 7.5 hours online and uses his or her 
cellphone 60 times. While these numbers strike fear in the hearts of 
parents and crotchety novelists lamenting the loss of a more meaningful 
existence, there are some real benefits to a technology-saturated life: 
Young people spend far more time consuming new information, honing 
verbal concision, and interacting with a diverse audience than they have
 at any point in history.
Social media
 might render us mean and unhappy, but it also makes us more 
intelligent, according to a new study. Research suggests social media 
can improve verbal, research, and critical-thinking skills, despite 
popular concern about the damaging effects of the internet on 
impressionable youths.
Stanford professor Andrea Lunsford 
collected 877 freshman composition papers from 1917 to 2006 to study the
 ways technological advances have changed the quality of writing. Often 
the biggest complaint about "digital natives" is lazy prose — a tendency
 to use abbreviations and poor grammar — but Lunsford's research 
suggests that's a myth. She discovered there was virtually no change in 
the number of errors in composition papers over the past century. She 
also found that by 2006, papers were six times longer, more thoroughly 
researched, and more complex than those written in 1917.
"Student
 writers today are tackling the kinds of issues that require inquiry and
 investigation as well as reflection," Lunsford told The Globe and Mail.
Of
 course, major advances in education over the past century need to be 
accounted for when reviewing Lunsford's findings. But there is one 
change inextricably tied to social media: Young people spend far more 
time writing outside the classroom than ever before. They spend hours on
 extracurricular composition in the form of tweets, texts, emails, 
comments, photo captions, and discussion boards.
It's easy to 
write this off as meaningless chatter and narcissistic navel-gazing, but
 Lunsford's findings suggest it does influence quality of writing. Sites
 with character counts, like Twitter, are particularly beneficial 
because they teach users to be economical with language.
Digital 
connectedness can also provide students with a greater sense of purpose 
in their work. Writing for an engaged, responsive audience often 
motivates people to make their work more compelling, even if they're 
just composing a 140-character tweet.
Clive Thompson, author of Smarter Than You Think: How Technology Is Changing Our Minds for the Better, explains why this wide range of readers is beneficial:
One
 good example is allowing children to write for this incredible, global 
audience. When kids are writing a paper for a teacher, they sort of 
don't care, because they know the teacher doesn't care, they are being 
paid to read this, it's just an assignment and a grade. But as soon as 
you connect them with an authentic audience, the same way adults do on 
blogs and Twitter, the kids completely throw themselves into the work.
Once
 they saw their first comment from someone outside the classroom, their 
entire world shifted, because they understand they are thinking 
publicly, and that catalyzes them to produce something better. They go 
over their work and ask others to critique it before posting. Teachers 
who had struggled to get kids to write a two-page book report suddenly 
found they would willingly compose a painstakingly researched 35,000 
word walk-through of their favorite video game. 
That's not to 
say social media doesn't have negative effects. Even Thompson and 
Lunsford recognize that the impact of technology on young minds is 
complicated. One clear casualty of the digital revolution is our 
attention spans. Ten years ago the average attention span was 12 
minutes. In just a decade it's been reduced to five seconds.
"The
 distraction issue is real and significant, you can't get certain types 
of important thinking and work done if you're constantly darting around 
from one thing to another," Thompson told The Verge. "The 
problem is, we currently have this information ecology that has been 
designed to capture as much of your attention as possible."
Research
 also suggests that Facebook can contribute to feelings of sadness and 
dissatisfaction. But these symptoms of social media, while unfortunate, 
are not inconsistent with Lunsford's and Thompson's findings. After all,
 if history is any indicator, unhappiness and intelligence are not 
mutually exclusive.
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