Welcome to the weird, wonderful world of online jargon ;-)

Posted by Erin


Hi Everyone!
Welcome to the weird, wonderful world of online jargon ;-)  Not only has the Internet and texting changed the way we communicate, it has spawned an entirely new language that is growing every day.

In an age where everything from job searching to dating is interactive, knowing how to communicate in your online life is a must.  There are new technologies, new online services, and new lingo created every day. If you think it's tough to keep up with it all, you’re not alone.

That’s why there is NetLingo, to keep track of new terms and organize it in a way that is useful to you. Whether you're a professional who feels like you're on information overload, or a power user who wants more, or a parent who wants to keep up with your kids, NetLingo can help.

NetLingo.com is the leading Internet Dictionary that explains the online world of business, technology and communication. We offer products and services to help you stay up-to-date in your online world. Written by me, a woman using layman's language, my purpose is to educate, entertain, and empower you!

I'm excited to announce the updated release of our new book "NetLingo: The List - The Largest List of Text & Chat Acronyms!" Buy a few copies for your friends, it makes a great gift for guys, just sayin'. Buy "NetLingo: The List" on Amazon.com here!
 
This revised edition of NetLingo: The List defines the crazy array of letters, numbers and symbols that comprise our new conversations. Known as acronyms, abbreviations, SMS talk and leetspeak, these terms are used by millions of people in a variety of online settings.
Enjoy!
Erin Jansen
Editor and Publisher, NetLingo

Tuesday, March 25, 2014 |



Product You: With free online services, you’re the product!

Posted by Erin

This is a special guest post by BizBrain.org!
Product You
Source: BizBrain.org

Product You:

With free online services, you’re the product.

How Google Sells You:

Adwords provides a link between you and products
Top Cost-Per-Click’s for adwords:
1.) Insurance: top CPC of $54.91
24% of keywords
2.) Loans: top CPC of $44.28
12.8% of keywords
3.) Mortgage:top CPC of $47.12
9% of keywords
4.) Attorney: top CPC of $47.07
3.6% of keywords
5.) Credit: top CPC of $36.06
3.2% of keywords
6.) Lawyer: top CPC of $42.51
3% of keywords
7.) Donate: top CPC of $42.02
2.5% of keywords
8.) Degree: top CPC of $40.61
2.2% of keywords
9.) Hosting: top CPC of $31.91
2.2% of keywords
10.) Claim: top CPC of $45.51
1.4% of keywords
11.) Conference Call: top CPC of $42.05
.9% of keywords
12.) Trading: top CPC of $33.19
.8% of keywords
13.) Software: top CPC of $35.29
.8% of keywords
14.) Recovery: top CPC of $42.03
.7% of keywords
15.) Transfer: top CPC of $29.86
.6% of keywords
16.) Gas/Electricty: top CPC of $54.62
.6% of keywords
17.) Classes: top CPC of $35.04
.5% of keywords
18.) Rehab: top CPC of $33.59
.5% of keywords
19.) Treatment: top CPC of $37.18
.4% of keywords
20.) Cord Blood: top CPC of $27.8
.4% of keywords
Turns out you’re worth a lot:
96% of Google’s revenue comes from online ads
$38.6 billion[3]
More than Panama’s GDP, and the 31 poorest countries in the world combined.
Or a third of all advertising revenue online.[3]

How Twitter Sells You:

The average Twitter user follows 5 or more brands.[4]
With Twitter mobile users likely to follow 11 or more brands.
With $316.9 million in revenue
($269 million in ad revenue, 85% of total)
Mobile users are 53% likelier to recall seeing an ad on Twitter than the average Twitter user.
How do you use Twitter?
You use Twitter for entertainment: $.63 per user
You use Twitter in search of deals, clicking on ads:$3.16
(based on revenue/active users)
With Chinese ads leading the way:
[twitter users by location][5]
China: 35.5 million
India: 33 million
U.S.: 22.9 million
Brazil: 19.6 million
Mexico: 11.7 million
With 77% of monthly active users coming from outside the U.S.
(Even though the Chinese government has blocked Twitter!)
With Twitter earning $200,000 per promoted trend:
Such as :
[from March 2013][6]
(3/8) #TheNextBigThing (Samsung)
(3/9) #TheBible (History Channel)
(3/11) #FeedTheBeat(Taco Bell)
(3/13) #BurtWonderstone (Warner Brothers)
(3/14) #501s (Levi’s)
(3/15) #TheCallMovie(Sony Pictures)
(3/16) #3dollarsub(Subway)
(3/18) #BatesMotel(A&E)
(3/19) #TheHobbit(The Hobbit Movie)
(3/20) #HotNSpicy(McDonald’s)
(3/21) #BracketBusters(University of Pheonix)
(3/20) #NickyFlash(AT&T)
(3/23) #RallyCry(Capital One)
(3/25) #Blackberry10 (Blackberry)
(3/26) #ItsNotComplicated (AT&T)
(3/27) #NYIAS (Toyota)
(3/28) #TheHost(Twilight Movie)
(3/29) #GiJoeRealiation(movie)
(3/30) #OrphanBlack(BBC America)
(3/31) #TheWalkingDead(AMC)
Adding up to $5.2 million that month in the U.S. alone.[8]

How Facebook Sells You:

Facebook has the largest database of personal information ever compiled.
With 1 billion Facebook profiles, a vast number of engaged users in a social graph becomes a real asset.[11]
If Facebook users were citizens of Facebook nation.
Facebook would be the 3rd most populous country in the world
After China, and India.[9]
88% of Facebook’s revenue is from ads
But Facebook is losing out on the ad’s game:
With marketing referrals from Facebook dropping 20% in 2013.[10]
While Pinterest and Twitter jumped substantially.
But Facebook makes money as a payment provider.
Facebook Credits, used to purchase virtual goods (like Farmville) [10]
Were 18% of Q1 profit in 2012: or $200 million[10]
With marketing targeted by free services, and data mining companies.
Building profiles of internet and spending behavior, as well as interests.
Acxiom Corp. is a “database marketing” corporation
- 23,000 servers in Conway, Arkansas
- Holds 1,500 data points on 500 million online consumers worldwide
- Reviews 50 trillion data “transactions” yearly
- Consumer rankings
PersonicX
- Categorizes consumers into
- 70 clusters, and
- 21 life stages
- You aren’t a number, you’re a pithy phrase, such as:
- Early Parents
- First Digs
- Collegiate Crowd
- Young Workboots
- Rolling Stones
- Married Sophisticates
- Children First
- Career Building
- Spouses & Houses
- Outward Bound
- Truckin’ & Stylin’
- Home Cooking
- First Mortgage
- Resolute Renters
- Mobile Mixers
- Cartoons & Carpools
- Cluster 62 Kids & Rent
- Urban Scramble
- Pennywise Mortgagees
- Resilient Renters
- Shooting Stars
- Hard Chargers
- Dynamic Duos
- Savvy Singles
- Kids & Clout
- Tots & Toys
- Country Comfort
- Soccer & SUVs
- City Mixers
- Solo and Stable
- Modest Wages
- Rural Parents
- Metro Parents
- Rural Rovers
- Summit Estates
- Skyboxes & Suburbans
- Lavish Lifestyles
- Solid Single Parents
- Apple Pie Families
- Midtown Minivanners
- Farmland Families
- Country Single
- Fun & Games
- Mid Americana
- Metro Mix
- Urban Tenants
- Established Elite
- Corporate Clout
- Career-Centered Singles
- Country Ways
- Acred Couples
- Work & Causes
- Community Singles
- Humble Homes
- Downtown Dwellers
- Pennywise Proprietors
- The Great Outdoors
- Rural Retirement
- Still Truckin’
- Sitting Pretty
- Full Steaming
- Platinum Oldies
- Clubs & Causes
- Suburban Seniors
- Raisin’ Grandkids
- Devoted Duos
- Family Matters
- Rural Everlasting
- Thrifty Elders
- Timeless Elders
And Rubicon, a competitor:
Crafting ads that 97% of internet users deal with in a month.
The Internet offers an unparalleled opportunity to monitor and mold user experience, pulling you towards purchases. If a product is free, you’re probably the product.
Product-You_THUMB
Citations:
  1. http://searchenginewatch.com/article/2095210/How-Google-Makes-Its-Billions-The-20-Most-Expensive-AdWords-Keyword-Categories
  2. http://www.investopedia.com/stock-analysis/2012/what-does-google-actually-make-money-from-goog1121.aspx
  3. http://mashable.com/2013/08/28/online-ad-revenues/
  4. http://www.huffingtonpost.com/lili-balfour/how-much-are-you-worth-to-twitter_b_4099327.html
  5. http://www.forbes.com/sites/victorlipman/2013/05/01/the-worlds-most-active-twitter-country-hint-its-citizens-cant-use-twitter/
  6. http://www.mediabistro.com/alltwitter/promoted-trends-earnings_b39637
  7. http://www.mastersinit.org/digital-afterlife/
  8. http://www.technewsdaily.com/16515-facebook-personal-information.html
  9. http://www.biztechmagazine.com/article/2012/06/dollars-and-cents-behind-facebook-apps-infographic
  10. http://www.washingtonpost.com/business/technology/facebook-earnings-report-the-details-are-in-the-ads/2013/10/30/ee6280be-418a-11e3-a624-41d661b0bb78_story.html
  11. http://www.businessweek.com/articles/2012-05-18/nine-things-you-should-know-about-facebooks-ipo

As seen on BizBrain.org!
Subscribe to the NetLingo Blog via Email or RSS here!


Thursday, March 20, 2014 |



The Largest List of Text & Chat Acronyms is now available as a book

Posted by Erin

Ever seen an acronym you didn’t know? Are you a parent or teacher with kids online? Are you a business professional trying to stay savvy? Or just someone who loves to get online…

In an age where everything from job searching to dating is interactive, knowing how to communicate in your online life is a must.  There are new technologies, new online services, and new lingo created every day. If you think it's tough to keep up with it all, you’re not alone.

Welcome to the weird, wonderful world of online jargon ;-) Not only has the Internet and texting changed the way we communicate, it has spawned an entirely new language that is growing every day.

That’s why there is NetLingo, to keep track of new terms and organize it in a way that is useful to you. Whether you're a professional who feels like you're on information overload, or a power user who wants more, or a parent who wants to keep up with your kids, NetLingo.com can help.

NetLingo published a new book “NetLingo: The List - The Largest List of Text & Chat Acronyms” and it contains all of acronyms and abbreviations you’ll see in text messages, email, IM, social networks, websites, dating sites, job sites, auction sites, discussion forums, gaming sites, chat rooms, blogs… oh, and in the real world too.

This updated 2014 version of “NetLingo: The List” (136 pages) defines the crazy array of letters, numbers and symbols that comprise our new conversations. Known as acronyms, abbreviations, SMS talk and leetspeak, these terms are used by millions of people in a variety of online settings. This edition contains French, German, Italian, Spanish, Portuguese, Dutch, Finnish, Swedish, Welch, Czech and Chinese text terms too!

See if you know any of these popular acronyms and text codes
POTATO
BRB
LOL
IRL
w00t!
POS
DRIB
GR8
ROTFL
WTF
OMW
WSUP
BOHICA
PDOMA
WOMBAT
pron
S2R
solomo
w’s^
ysdiw8
?^
143
182
303
404
459
53X
831
88
9
 
What are acronyms and why are they so popular?

With millions of people texting and instant messaging every day, it's no wonder you've seen this cryptic looking code. Acronyms are an integral part of computer culture and grew rapidly on the Internet. Now, along with an alphabet soup of abbreviations and symbolic messages, this online jargon has become a language of its own.

So what are acronyms? Shorthand? How do you begin to understand a new language?

Let’s start with the basics: An acronym is derived from the first letters of a phrase and is pronounced as a new word, for example POTATO stands for “People Over Thirty Acting Twenty One” and is pronounced "potato."

Shorthand refers to an abbreviation, or initialism, that is pronounced by saying the letters one-by-one, for example FYI is pronounced "F-Y-I" and BRB is pronounced "B-R-B".  There are, of course, exceptions. Some acronyms go both ways, such as FAQ, which can be pronounced "fak" or "F-A-Q".

It should also be noted that acronyms are generally typed IN ALL CAPS (not to be confused with SHOUTING) whereas shorthand is often typed in all lowercase.

Now let’s start to mix things up. Sometimes the shorthand isn't shorter than the original phrase, for example "dewd" means "dude" and "kewl" means "cool" and :::poof::: means "I'm gone".

Now let’s add some symbols and numbers! Leetspeak is the name for a type of symbolic jargon in which you replace regular letters with other keyboard characters to form words, for example:

·      backward and forward slashes create this shape "/\/\" to stand for the letter M;
·      numbers and symbols often replace the letters they resemble (for example the term "leetspeak" is written as "!337$p34k");
·      letters can be substituted for other letters that might sound alike (such as "ph" is transposed with "f" so "phear" is used instead of "fear"); and
·      common typing errors such as "teh" instead of "the" and “pwn” instead of “own” are left uncorrected.

The result is a dynamic written language that eludes conformity or consistency. In fact, the culture of online jargon encourages new forms of expression and users will often award each other's individual creativity.

So what makes texting and instant messaging so popular?

In short, it’s fast, cheap, and cool. itz hw 2 tlk w/o bng hrd ;-)

Texting lets you finalize last-minute plans, track down friends, send pictures, correspond while traveling, and pass on information with just a few clicks of the cell phone keypad. IM lets you have real-time conversations with friends or colleagues or several people at once on your computer screen. Texing and IM are popular because they are private: no one can hear you “talking.” Acronyms and smileys are popular because they’re short and they bring emotional expression into a written world. 

Face it, communication is changing. It’s becoming quicker and less formal, and while it’s impossible to capture every instance of every text message out there, this is the definitive list. Many people at some point will use or see a variation of a term in this book, often without the vowels so as to keep the text or IM short. Such as:
omw, meet me n frnt pls -or- got ur vm, thx 4 info, ttyl

Think it’s tough to understand? It’s not, take this test:

Cna yuo raed tihs? Olny 55 plepoe out of 100 can.
i cdnuolt blveiee taht I cluod aulaclty uesdnatnrd waht I was rdanieg. The phaonmneal pweor of the hmuan mnid, aoccdrnig to a rscheearch at Cmabrigde Uinervtisy, it dseno't mtaetr in waht oerdr the ltteres in a wrod are, the olny iproamtnt tihng is taht the frsit and lsat ltteer be in the rghi t pclae. The rset can be a taotl mses and you can sitll raed it whotuit a pboerlm. Tihs is bcuseae the huamn mnid deos not raed ervey lteter by istlef, but the wrod as a wlohe. Azanmig huh?

Like most new things, communicating in abbreviations may seem strange at first but then fun after awhile. Get copies of “NetLingo: The List” for anyone you know who loves to get online! Not recommended for children under 14 due to serious adult humor, it will entertain you as you look up and translate the chat acronyms and text symbols you come across in your life online. The one place to learn all of the online terms you’ll ever need to know is NetLingo.com.

Erin Jansen is founder of NetLingo.com and author of “NetLingo: The Internet Dictionary” and “NetLingo: The List - The Largest List of Text & Chat Acronyms.” Sign up for the free Acronym of the Day!

Monday, March 10, 2014 |

Get the new NetLingo book - updated 2014!

Posted by Erin

The List - The Largest List of Text & Chat Acronyms     

NetLingo: The Largest List of Chat Acronyms & Text Shorthand
Get the new NetLingo book - updated 2014!
This handy book to every Internet acronym and text abbreviation you'll ever need to know is a great "gag" gift to have lying around. Not recommended for children under 14 due to serious adult content, it's a "coffee table meets toilet humor" book containing thousands of hilarious sayings used by millions of people around the world. Only $19.95, it's great for anyone you know who loves to get online!

Buy "The List" on CreateSpace
Buy NetLingo books on CreateSpace and Amazon.comBuy NetLingo books on CreateSpace, an Amazon.com Company

Buy "The List" on Amazon.com
Buy NetLingo books on Amazon.com

Or get "The List" on Kindle
NetLingo: The Largest List of Chat Acronyms & Text Shorthand
   Originally featured on "The Martha Stewart Show"
  • It's a great gift for adults ;-)
  • Contains crude humor, sexual content, alcohol and drug references, and profanity
  • Not appropriate for children under 14 due to mature themes!
  • It's funny, it's real, it's timely, it entertains
  • Acronyms, abbreviations, shorthand, initialisms, and leetspeak
  • The 2014 edition has International Text Terms too
  • French, German, Italian, Spanish, Portuguese, Dutch, Chinese and more!
  • Inside look at the dynamic language that eludes conformity or consistency!
  • Buy "The List" on CreateSpace
  • Buy "The List" on Amazon.com
  • Or get "The List" on Kindle

Subscribe to the NetLingo Blog via Email or RSS here!

Monday, March 03, 2014 |

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